Glory days : the summer of 1984 and the 90 days that changed sports and culture forever

by Wertheim, L. Jon,

Format: Print Book 2021
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CLP - Beechview Non-Fiction Collection GV576.W45 2021
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Summary
A rollicking guided tour of one extraordinary summer, when some of the most pivotal and freakishly coincidental stories all collided and changed the way we think about modern sports



The summer of 1984 was a watershed moment in the birth of modern sports when the nation watched Michael Jordan grow from college basketball player to professional athlete and star. That summer also saw ESPN's rise to media dominance as the country's premier sports network and the first modern, commercialized, profitable Olympics. Magic Johnson and Larry Bird's rivalry raged, Martina Navratilova and John McEnroe reigned in tennis, and Hulk Hogan and Vince McMahon made pro wrestling a business, while Donald Trump pierced the national consciousness as a pro football team owner. It was an awakening in the sports world, a moment when sports began to morph into the market-savvy, sensationalized, moneyed, controversial, and wildly popular arena we know today.



In the tradition of Bill Bryson's One Summer: America, 1927, L. Jon Wertheim captures these 90 seminal days against the backdrop of the nostalgia-soaked 1980s, to show that this was the year we collectively traded in our ratty Converses for a pair of sleek, heavily branded, ingeniously marketed Nikes. This was the year that sports went big-time.
Published Reviews
Booklist Review: "In the summer of 1984, Michael Jordan's status as a superstar reached new heights, ESPN became the leader in sports broadcasting, and Peter Ueberroth's unconventional ideas for the 1984 Summer Olympics led to the games actually turning a profit. As readers will discover from this fascinating and occasionally surprising book by Sports Illustrated Executive Editor Wertheim, there was a lot more going on that summer, too. It was the year, Wertheim says, that professional sports became an integral part of popular culture, when it became commonplace for sports stars (Jordan, Bird, McEnroe, Navratilova, Retton, Gretsky) to establish themselves as cultural icons, their names recognized not only by fans, but also by people around the world. It was the year sports became not just a business--it was always that--but an influencer. Nike sponsored athletes, the athletes became stars, and we bought the clothing. Glory Days is part sports history, part cultural analysis, part business book, and it's certain to draw attention far beyond the sports pages."
From Booklist, Copyright (c) American Library Association. Used with permission.
Publisher's Weekly Review: "Sports Illustrated executive editor Wertheim (Blood in the Cage) offers an occasionally entertaining history of developments in sports and culture during the summer of 1984, but fails to demonstrate that they're more than coincidental. There's no denying the year featured noteworthy events: it marked the first NBA Finals battle between Magic Johnson and Larry Bird, the Chicago Bulls' drafting of Michael Jordan, and ABC's purchase of ESPN, which enabled the tanking sports cable network to survive and expand. From the creation of the basketball "dream team" that represented the U.S. at the Los Angeles Olympics to the rise of Vince McMahon's WWF, Wertheim offers a sweeping look at those "pivotal" 90 days, but sacrifices depth for breadth and prizes trivia over analysis, giving cultural milestones unrelated to sports a passing glance. Though a "string of blockbusters" hit theaters that summer, for instance, he briefly touches on them and devotes only a single sentence to Ghostbusters and John Hugh's seminal Sixteen Candles. Similarly bewildering is the narrative's clunky prose ("thermodynamics of celebrity makes for an inexact science"), which tends to overshadow more exciting passages, such as Wertheim's detailing of Jordan's "singular talent" for dunking, and the way he would "stuff the ball through, violently yet elegantly." This feels like a missed opportunity. (June)"
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Additional Information
Subjects Sports -- History -- 20th century.
Nineteen eighty-four, A.D.
Publisher Boston :2021
Language English
Description x, 324 pages : color illustrations ; 24 cm
Bibliography Notes Includes bibliographical references (pages 295-309) and index.
ISBN 9781328637246
1328637247
9780358449058
0358449057
9780358449393
0358449391
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