Publisher for the masses, Emanuel Haldeman-Julius

by Lee, R. Alton,

Format: Print Book 2017
Availability: Available at 1 Library 1 of 1 copy
Available (1)
Location Collection Call #
CLP - Main Library Second Floor - Non-fiction Z473.H15 L44 2017
Location  CLP - Main Library
Collection  Second Floor - Non-fiction
Call Number  Z473.H15 L44 2017
His admirers called him the "Barnum of Books" and the "Voltaire of Kansas" because of his ability to bring culture and education to the people.

R. Alton Lee brings to life Emanuel Haldeman-Julius (1889-1951), a writer-publisher-entrepreneur who was one of America's most significant publishers and editorialists of the twentieth century. His company published a record 500,000,000 copies of 2,580 titles and was second only to the U.S. Government Printing Office in the quantity of publications it produced. Lee details Haldeman-Julius's family origins in Russia and his formative years in Philadelphia, where he learned the book trade. As a writer and editor for the Social Democrat, Sunday Call, and Western Comrade, Haldeman-Julius was already well known by the time he launched his own publishing company. Haldeman-Julius knew, was nurtured by, and published writers such as Jack London, Upton Sinclair, Jane Addams, Emma Goldman, H. L. Mencken, Carl Sandburg, Eugene V. Debs, Clarence Darrow, Job Harriman, Will Durant, and Bertrand Russell, among others.

Based in Girard, Kansas, his company, Haldeman-Julius Publications, covered socialist politics, the philosophy of free thought, and both new and classic books marketed to ordinary Americans, including the Little Blue Book series of classics in Western thought and literature.

This biography of the enigmatic and energetic Haldeman-Julius opens a window into the fascinating world of early twentieth-century radical politics and publishing.
Published Reviews
Publisher's Weekly Review: "Lee (Sunflower Justice), a professor emeritus of history at the University of South Dakota, offers a painstakingly researched, if somewhat uneven, chronicle of the prolific socialist publisher Emanuel Haldeman-Julius (1889-1951), creator of the enormously popular Little Blue Book line of paperbacks. Lee traces Haldeman-Julius's life from his upbringing in Philadelphia as the son of Russian-Jewish immigrants; to his early journalistic career in Los Angeles and New York City; to his arrival in Girard, Kansas, in 1915 to work for the Call to Reason, formerly the country's largest socialist newspaper. The book goes on to detail Haldeman-Julius's rise to president of the Call's publishing company and creation of the Little Blue Books, inexpensive, staple-bound volumes that sold hundreds of millions of copies and included classic works of literature, how-to manuals, and introductions to controversial topics. Lee emphasizes Haldeman-Julius's advocacy for various political causes, including African-American and labor rights, but Lee's best work comes in his portrayal of Haldeman-Julius's wife, Marcet. The niece of Jane Addams of Hull House fame, and a bank manager, actress, and talented journalist and novelist, she emerges here as a woman equally committed to her independence and her mercurial husband. Anyone looking for insight into the Little Blue Books' full cultural impact will need to look elsewhere, but Lee's work is recommended for those interested in learning about a bygone marketing genius of publishing. (Feb.) © Copyright PWxyz, LLC. All rights reserved."
(c) Copyright PWxyz, LLC. All rights reserved
Additional Information
Subjects Haldeman-Julius, E. -- (Emanuel), -- 1889-1951.
Haldeman-Julius Company -- History.
Little blue book.
Publishers and publishing -- United States -- Biography.
Publishers and publishing -- Kansas -- Girard -- History.
Socialists -- United States -- Biography.
Publisher Lincoln :University of Nebraska Press,2017
Language English
Description xiv, 255 pages : illustrations ; 24 cm
Bibliography Notes Includes bibliographical references (pages 237-239) and index.
ISBN 9781496201287
Other Classic View