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The tipping point : how little things can make a big difference

by Gladwell, Malcolm, 1963-

Format: Print Book 2000
Availability: Available at 11 Libraries 12 of 17 copies
Available (12)
Location Collection Call #
Baldwin Borough Library Your Best Self 302 GLA
Location  Baldwin Borough Library
Collection  Your Best Self
Call Number  302 GLA
Bethel Park Public Library Nonfiction 302 GL
Location  Bethel Park Public Library
Collection  Nonfiction
Call Number  302 GL
Brentwood Library Nonfiction 302 G54
Location  Brentwood Library
Collection  Nonfiction
Call Number  302 G54
CLP - Homewood Non-Fiction Collection HM1033.G53 2000
Location  CLP - Homewood
Collection  Non-Fiction Collection
Call Number  HM1033.G53 2000
Carnegie Library of McKeesport Nonfiction 302 G455
Location  Carnegie Library of McKeesport
Collection  Nonfiction
Call Number  302 G455
Community Library of Allegheny Valley - Harrison Non Fiction 302 GLADWELL
Location  Community Library of Allegheny Valley - Harrison
Collection  Non Fiction
Call Number  302 GLADWELL
Cooper-Siegel Community Library - Sharpsburg Non-Fiction 302 GLA
Location  Cooper-Siegel Community Library - Sharpsburg
Collection  Non-Fiction
Call Number  302 GLA
North Versailles Public Library Non-Fiction 302 GLAD
Location  North Versailles Public Library
Collection  Non-Fiction
Call Number  302 GLAD
Northland Public Library Nonfiction 302 G45
Location  Northland Public Library
Collection  Nonfiction
Call Number  302 G45
Northland Public Library Kiosk K NON FICTION
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Collection  Kiosk
Call Number  K NON FICTION
Oakmont Carnegie Library Non-Fiction 302 GL
Location  Oakmont Carnegie Library
Collection  Non-Fiction
Call Number  302 GL
Pleasant Hills Public Library Nonfiction 302 G54
Location  Pleasant Hills Public Library
Collection  Nonfiction
Call Number  302 G54
Unavailable (5)
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Avalon Public Library Nonfiction CHECKED OUT
Location  Avalon Public Library
Collection  Nonfiction
Carnegie Library of Homestead Non Fiction IN TRANSIT
Location  Carnegie Library of Homestead
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Cooper-Siegel Community Library Non-Fiction IN TRANSIT
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Northern Tier Regional Library Nonfiction CHECKED OUT
Location  Northern Tier Regional Library
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Discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior.

The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.
Published Reviews
Booklist Review: "Gladwell, a New Yorker staff writer, offers an incisive and piquant theory of social dynamics that is bound to provoke a paradigm shift in our understanding of mass behavioral change. Defining such dramatic turnarounds as the abrupt drop in crime on New York's subways, or the unexpected popularity of a novel, as epidemics, Gladwell searches for catalysts that precipitate the "tipping point," or critical mass, that generates those events. What he finds, after analyzing a number of fascinating psychological studies, is that tipping points are attributable to minor alterations in the environment, such as the eradication of graffiti, and the actions of a surprisingly small number of people, who fit the profiles of personality types that he terms connectors, mavens, and salesmen. As he applies his strikingly counterintuitive hypotheses to everything from the "stickiness," or popularity, of certain children's television shows to the spread of sexually transmitted diseases, Gladwell reveals that our cherished belief in the autonomy of the self is based in great part on wishful thinking. --Donna Seaman"
From Booklist, Copyright (c) American Library Association. Used with permission.
Publisher's Weekly Review: "The premise of this facile piece of pop sociology has built-in appeal: little changes can have big effects; when small numbers of people start behaving differently, that behavior can ripple outward until a critical mass or "tipping point" is reached, changing the world. Gladwell's thesis that ideas, products, messages and behaviors "spread just like viruses do" remains a metaphor as he follows the growth of "word-of-mouth epidemics" triggered with the help of three pivotal types. These are Connectors, sociable personalities who bring people together; Mavens, who like to pass along knowledge; and Salesmen, adept at persuading the unenlightened. (Paul Revere, for example, was a Maven and a Connector). Gladwell's applications of his "tipping point" concept to current phenomena--such as the drop in violent crime in New York, the rebirth of Hush Puppies suede shoes as a suburban mall favorite, teenage suicide patterns and the efficiency of small work units--may arouse controversy. For example, many parents may be alarmed at his advice on drugs: since teenagers' experimentation with drugs, including cocaine, seldom leads to hardcore use, he contends, "We have to stop fighting this kind of experimentation. We have to accept it and even embrace it." While it offers a smorgasbord of intriguing snippets summarizing research on topics such as conversational patterns, infants' crib talk, judging other people's character, cheating habits in schoolchildren, memory sharing among families or couples, and the dehumanizing effects of prisons, this volume betrays its roots as a series of articles for the New Yorker, where Gladwell is a staff writer: his trendy material feels bloated and insubstantial in book form. Agent, Tina Bennett of Janklow & Nesbit. Major ad/promo. (Mar.) (c) Copyright PWxyz, LLC. All rights reserved"
(c) Copyright PWxyz, LLC. All rights reserved
Additional Information
Subjects Social psychology.
Contagion (Social psychology)
Context effects (Psychology)
Publisher Boston :Little, Brown,2000
Edition 1st ed.
Language English
Description viii, 279 pages ; 21 cm
Bibliography Notes Includes bibliographical references and index.
ISBN 9780316316965
9780965022439 (pbk.)
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